Automotive News 

One-Millionth Miata Rolls into History Books

The Mazda MX-5 has been in production since 1989 and for more than 27 years it has been the best-selling roadster on the market. Well, another milestone was hit for the MX-5 as the one-millionth Miata rolls into the history books from the production line.

“From the first generation through to today’s fourth-generation model, the reason we have been able to continue selling the MX-5 all these years is due to the strong support of fans around the world,” said Masamichi Kogai, representative director, president and CEO, Mazda Corporation.

The one-millionth Miata chassis is a Japanese-spec 1.5L soft-top model that won’t be heading to showrooms, but the show circuit so that fans around the globe can appreciate this special model.

Mazda’s newest iteration of the MX-5 offers Mazda’s brand new KODO-Soul in Motion design philosophy, a lower-weight chassis, and an eco-friendly SKYACTIV engine that still holds true to the spirit of the original MX-5 Miata.

The Mazda MX-5 is already in the Guinness Book of World Records for the best-selling open-top two-seater sports coupe, and now Mazda has entered its own records books for achieving the one-millionth MX-5.

“Mazda was founded in Hiroshima 96 years ago, and as we move toward our centennial year we will continue offering customers the joy of driving with this model, which has become a symbol of our brand,” Kogai said. “Mazda aims to create a special bond with customers and become a ‘one-and-only’ brand they will choose again and again.”

To test drive a 2016 Mazda MX-5 and join the ranks of millions of Miata-driving fans worldwide, please call or visit your local AutoNation Mazda retailer today!

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