Maserati is one of the world’s most storied automakers, and like corporate cousin Ferrari, its cars have historically been known for their glorious engine notes. So when FIAT Chrysler CEO Sergio Marchionne recently announced that electric Maserati vehicles are the brand’s future, it came as somewhat of a shock, pardon the pun.
To be clear? We’re not talking hopped-up hybrids like the LaFerrari or the McLaren P1, where there are still plenty of sonorous greasy bits on board. Nope, we’re talking totally electric vehicles, which means basically silent. And if everything goes according to plan, these big changes are just around the corner.
Details come from AutoExpress, which quoted Marchionne as saying, “When it [Maserati] completes the development of its next two models, it will effectively switch all of its portfolio to electrification” and “As these products come up for renewal post 2019, it will start launching vehicles which are all-electric and which embody, I think, what will be considered state of the art technology.”
Those are obviously pretty bold statements, but at this point, it might be worth remembering the old saying about “best laid plans.” For example, it took Alfa Romeo — which also falls under the FCA umbrella — years longer than expected to make its return to our shores. And at this point, Alfa’s goal of having six new models on the road by 2020 looks less ambitious than it does impossible. Of course, there are also Marchionne’s famous statements about wanting to merge with another company to contend with. Because while it’s likely they won’t amount to anything, a new partnership would wreak havoc on future production plans.
That said, the good news for Maserati fans is that your local AutoNation-affiliated Maserati dealer has gorgeous Ghiblis, Quattroportes, Levantes, and GranTurismos ready to test drive right now. And if you go? Make sure to put them in sport mode, so you can better hear the Italian symphony playing under the hood.