From the makers of the automobile with the slogan, “The Ultimate Driving Machine,” comes the announcement of the iNEXT, BMW’s replacement of the plugged-in 7-Series, slated for a 2021 release.
The decision to shift brand focus from the conventional octane luxury driver to next generation electromobility, digital connectivity and intelligent design was “an emotional one,’” stated Harald Kruger, Chairman of the Board, at the 96th Annual General Meeting in Germany.
He continued with, “It is always better to make a decision than to wait—and the purchase incentive will directly benefit consumers.”
This is good news for consumers interested in reducing their carbon footprint through automobile purchase decisions and could shift their interest away from Tesla, the closest direct competitor.
For those who don’t want to wait five years, the 2017 i3 and the 2018 BMW i8 Roadster will both feature a 50 percent electric range boost. The use of Carbon Fiber Reinforced Plastic (CFRP) lends itself to hair-trigger responsive acceleration, handling and efficiency. The BMW i materials are as strong as steel but half the weight, with energy efficiency built into the smart and sustainable manufacturing process.
The Race to Autonomy
Regardless of whether you are ready to let the car do the driving and take your hands off the wheel or not, automakers across the globe are at various places of the track with their offerings. Google has put its self-driving hardware into Chrysler minivans. Volvo is ramping up its self-driving research across China and the UK.
BMW has unveiled their Vision Next 100 which is a center console and steering wheel that folds away to enable drivers to get more comfortable while the car does the driving. Their iVision Future Interaction Concept connects owners with the outside world via a three-display setup.
To get a feel for the BMW vehicles currently on the lot, you can call or visit your local AutoNation BMW-affiliated Dealer today.